Growth Lead / Marketing Lead

  • Full Time Job
  • Hybrid
  • aud
Ajust

Ajust is building the agent every consumer needs. Your job will be to make sure every consumer is using it. Come lead growth, work directly with the founder and take a big equity position in the run up to Ajust’s Series A next year.

About Ajust

When a business won’t listen, Ajust gets it sorted (and fast). Our tireless AI agents work for consumers to resolve complaints, get refunds, negotiate bills, cancel subscriptions and more. Founded by Tom (former lawyer who worked for a High Court judge and was Head of Product at LegalVision) and backed by Carthona Capital.

Growth at Ajust

Over the last year, we’ve had 24m search impressions, 500k website sessions and thousands of AI citations. Consumers love Ajust (see our hundreds of glowing Google reviews) and the media loves sharing our story (we’ve been featured in the AFR, 7News, 9News, ABC, News.com.au). In March, we launched our first paid offering and have rapidly grown customers and revenue. Our goal is to 10x both in the second half of 2026.

How You’ll Make An Impact

As our Growth Lead:

  • You’ll set the tone and lay the foundations for a high performing B2C marketing function.
  • Double down on our unfair content and data advantages.
  • Test and launch new channels to deliver exponential growth.

In your first 3-6 months, you’ll:

  • Draw on deep insights about consumers to redefine our messaging across all growth surfaces and lift conversion throughout the funnel.
  • Build an always-on engine that transforms our constant supply of consumer stories and data into media spots and viral content.
  • Establish partnerships with Australia’s most trusted businesses and organisations.
  • Set up intelligent lifecycle marketing to turn first time users into Ajust evangelists.
  • Manage performance campaigns that convert our highest value use cases (like getting refunds for broken appliances and cancelled holidays).
  • Dream up and deliver the swings that will take our growth to the next level.

Beyond that, your impact will grow with the business – as we build a top class B2C marketing function in Australia and around the world.

Who We’re Looking For 

The absolute most important thing: you genuinely understand consumers and can produce content that speaks to them and motivates them to use our product (across landing pages, ad copy, social content, PR briefs, lifecycle emails are more).

Some things that’ll make you stand out:

  • You’re a consumer marketing expert with startup experience.
  • You’re a hands-on generalist who can deliver growth initiatives end-to-end without needing much support. (Apart from specialised areas like ad buying and PR, where we partner with agencies and consultants.)
  • You’re already using AI agents in your growth practice.
  • You’re fluent with tools for content, ads management, analytics, lifecycle (eg Webflow, Google Ads, Posthog, ahrefs...)

But we also understand growth comes in many forms – so we’re open to meeting anyone who can pitch why they’re the right fit.

What Ajust Can Offer You

Work on something that matters. We’re building the future where consumers don’t have to wait on hold or wade through administrative sludge. Getting a fair deal shouldn’t be a full time job. Nailing growth means making life better for millions of people.

Take real ownership. We’re selective about who joins the team and we back them with a strong salary and equity (options) well above benchmarks. You’ll also learn from best-in-class, hands-on advisors like Simon Baume (Eucalyptus) and Alex Hinds (Lorikeet, Atlassian).

Set up for success and impact. The field is set for anyone who loves a challenge and loves winning. We have a product consumer love, traction through our initial channels, rich content and great data. The conditions are perfect to achieve exponential growth over the next 12 months and shape the business at an inflection point.

Experiment with AI every day. We’re an AI-native team operating at the forefront of using AI to build our product and our business. You’ll use AI models daily to find new and ambitious ways to drive growth.

Ajust