Lyka’s meals are vet-formulated and gently cooked from real food ingredients. Delivered via a flexible subscription model, Lyka meals have driven remarkable improvements for tens of thousands of customers, supporting gut health, reducing intolerances, improving energy and mobility, and even promoting hair growth.
What began as home-cooked meals has since scaled into one of Australia’s fastest-growing consumer companies, a vertically integrated, tech-enabled brand that is transforming pet health nationwide.
Lyka now operates from two offices, Sydney (HQ) and Melbourne, with three state-of-the-art food production facilities (two in Sydney, one in Melbourne) and a growing national footprint.
At Lyka, we’re not just selling pet food—we’re pioneering a new standard of wellness for pets. With strong product-market fit, deep customer love, and a track record of rapid growth, we’re now entering our most ambitious chapter yet: building a generational brand and category-defining business with global impact.
As our Senior Data Analyst, you’ll sit at the heart of the business, turning complex commercial data into clear direction. You’ll own and evolve the metrics that actually drive decisions such as CAC, LTV, gross margin and unit economics, partnering closely with Growth, Commercial and Finance to sharpen performance and shape strategy.
This is more than reporting. It’s about proactively spotting revenue opportunities, improving ROI, strengthening forecasting and bringing board-ready insights to the table, all built on clean, trusted data. If you enjoy connecting the dots between numbers and real commercial impact, this role is for you.
What you will do:
Commercial & Financial Analysis
- Own and evolve key commercial metrics including Customer Acquisition Cost (CAC), Customer Lifetime Value (LTV), Gross Margin (GM) and unit economics to support data-informed decision-making across Growth, Commercial and Finance teams.
- Deliver proactive insights that identify opportunities for revenue growth, cost optimisation and improved marketing ROI.
- Act as a strategic analytical partner to Finance and Commercial teams, supporting commercial reporting, margin analysis and business planning with clean, reliable data inputs.
- Support forecasting and planning cycles with robust, data-driven analysis.
- Contribute to investor reporting and board-level commercial metrics.
Special Projects & Reporting
- Develop and embed commercial metrics frameworks (e.g. metrics trees) into team rituals and decision-making processes.
- Build, maintain and enhance dashboards and automated reporting with a focus on usability, ensuring stakeholders can self-serve the metrics that matter.
- Manage ad-hoc analytical projects across the business, translating ambiguous questions into clear, actionable outputs.
- Conduct deep-dive analysis to diagnose complex commercial questions and surface root causes.
Data Modelling & Quality
- Work closely with the Engineering team and Analytics Engineers to manage data capture, transformation and storage for enhanced usability.
- Contribute to dbt data modelling efforts, structuring raw data into clean, well-documented models that serve analytics and reporting use cases.
- Solve data integrity and validity constraints to provide clean and normalised datasets.
Enablement & Collaboration
- Work closely with key stakeholders across Growth, Commercial and Finance to influence decisions and surface business-critical insights early.
- Help define and improve how the Data & Analytics function collaborates with Finance and Commercial teams, including establishing processes, governance and ways of working.
- Foster deeper data enablement throughout the Lyka team, building confidence and capability in data-informed decision-making.
- Contribute to shared practices and standards across the Data & Analytics function.