Join Pay.com.au, a leader in B2B payments and rewards, where innovation meets impact! We’re revolutionizing the way Australian businesses manage payments, turning every transaction into an opportunity for growth and rewards. With 30,000+ customers and billions in transactions, our rapid rise is just the beginning.

Our vibrant Elsternwick office is a dynamic hub of creativity, collaboration, and seriously great coffee. If you’re looking to be part of a high-energy team shaping the future of business payments, this is the place to be!

About the Role

We're looking for a skilled Marketing Automation Specialist with hands-on experience in Salesforce Marketing Cloud (SFMC) to develop, implement, and optimise automated marketing campaigns. You will work closely with marketing, product, and technology teams to deliver targeted, data-driven marketing solutions.

Responsibilities

• Design, build, and manage automated marketing journeys and campaigns using Salesforce Marketing Cloud (SFMC).
• Leverage Automation Studio and Salesforce Data Cloud to segment and personalise customer communications effectively.
• Collaborate with cross-functional teams to align marketing automation strategies with overall business objectives.
• Analyse campaign performance, identify trends, and optimise journeys to maximise engagement and ROI.
• Maintain data integrity and compliance, ensuring best practices in privacy and marketing regulations.
• Troubleshoot and resolve technical issues related to marketing automation systems.

About You

• Minimum 2 years of experience with Salesforce Marketing Cloud, including proficiency with Journey Builder, Automation Studio, Email Studio, and Content Builder.
• OR
• Minimum 4 years of experience within a similar platform (Hubspot, Braze, Klaviyo, Marketo, etc.)
• Proven ability to manage and execute multi-channel marketing campaigns.
• Experience with Salesforce Data Cloud or similar Customer Data Platforms (CDPs).
• Understanding of AMPscript, SQL, and dynamic content creation.
• Excellent attention to detail, organisational skills, and ability to manage multiple projects simultaneously.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Excellent project management skills, capable of handling multiple projects simultaneously.
• Creative thinker with a strategic approach to problem-solving and execution.
• Exceptional communication skills and the ability to work collaboratively across teams.
• A passion for customer experience and lifecycle marketing.
• Salesforce Marketing Cloud Certification (preferred but not mandatory).

Why join us?

• Exciting FinTech Startup: Be part of a fast-growing fintech company with massive growth potential.
• Flexible Working Conditions: Enjoy flexible working arrangements and a great work-life balance.
• Inclusive Environment: Thrive in a culture that values creativity, innovation, and collaboration.
• Perks: Enjoy a casual work environment and the best coffee in town.