Product Marketing Manager

  • Full Time Job
  • Hybrid
hipages

We are an Australian-owned, ASX-listed tech company and the largest online tradie marketplace in Australia. Inspired and driven by our purpose of transforming the trade industry, building better lives for everyone, with over 300 team members across Australia, New Zealand, Philippines and Vietnam.

We have been recognised as a Great Place to Work in Australia and endorsed by Work180 for our commitment to advancing women’s careers. We offer meaningful, impactful work collaborating and innovating with the best and brightest in a transparent, supportive and fast-paced work environment.

About the role:

The role will primarily focus on driving growth through our customer platform and partnership streams, but we’re a close-knit team and looking for someone who can jump in and adapt to help other streams benefit from your product marketing prowess as needed. 

Reporting to the Lead Product Marketing Manager, you will be working cross-functionally to bridge the gap between customers and all areas of the business including product, design, sales, service, revenue operations and marketing.

Benefits:

  • Competitive salary, benefits and perks, plus equity via our Employee Share Program
  • Influence and drive change working in collaborative and supportive cross-functional teams
  • Work with C-Suite members within agile, cross-functional teams
  • Contribute to business opportunities and vision across the tradie ecosystem
  • Continuously upskill as you take on new challenges

How you will add value:

  • You’re able to understand the customer, competitor, and market landscape, and use these insights to influence product decisions and GTM strategies.
  • You have a knack for identifying and forecasting business opportunities and turning those opportunities into reality.
  • You craft compelling positioning and messaging and enable teams to use your positioning across the entire customer journey.
  • You can translate complex data, information, and customer feedback into stories, and enjoy sharing these stories to help teams bring great customer experience to life.
  • Leading cross-functional teams to deliver your GTM plans is second nature for you.
  • You are a connector and a problem solver, bridging the gap between product, sales, and marketing, and working collaboratively to get things done. 
  • Your superb stakeholder management and communication skills empower others to support your plans, ensure everyone knows what’s launching and how it impacts them, and provides transparent updates on project status and problems to be solved.

About you:

  • At least 5 years of experience in Product Marketing or a similar role, preferably for a SaaS product, or in the tech industry
  • Understanding of customers and markets and how to use this knowledge to influence product decisions
  • Deep experience crafting compelling positioning and messaging to drive product awareness, adoption, and growth
  • Experience building strong cross-functional relationships at all levels 
  • Proven experience leading cross-functional teams to bring your GTM plans to life 
  • Proven ability to work in an agile manner and prioritise multiple projects at once 
  • Excellent communication and listening skills, with the ability to clearly articulate complex concepts to internal stakeholders and customers 
  • A love of solving customer problems, and enjoyment working with other teams to build great customer experiences

Take a look inside our home:

  • Close-knit diverse family of bright, respectful, collaborative members who love to solve problems and jump on new opportunities
  • Strengths based organisation with in house coaching to help you leverage what makes you special
  • Holistic wellbeing focus with EAP access, meditation room, daily bottomless continental breakfast, fresh fruit and snacks and diversity initiatives and celebrations
  • Inspiring office and location - based in the heart of Sydney CBD, only a few steps from Town Hall Station, with multiple indoor and outdoor collaboration and social areas
  • Social connection focus: Friday socials, 2x big company parties per year and regular and fun teaming activities - we work hard but play hard too!

We value Diversity:

Innovation and collaboration are core values at hipages, and are impossible to cultivate without a diverse and inclusive team. We don't expect you to be an expert in all areas, we’re more interested in who you are as a person, a team member and a leader.

hipages